True Colours
Australian dry dog food with brown rice recipes
Poppy rates True Colours: Great deal — Regular promotions with moderate savings. True Colours pricing has been stable — no major swings recently.
Poppy's Price Audit: True Colours
Updated today
True Colours Dog Food Fish And Brown Rice
33% off — cheapest across 3 stores
True Colours Dog Food Lamb And Brown Rice
Price spread of $25.67 across retailers — worth tracking
True Colours Dog Food Chicken And Brown Rice
Only varied $20.67 across all retailers — buy anytime
True Colours
True Colours Dog Food Lamb And Brown Rice
$34.98
$45.47Save up to $10.49
$6.82/kg
True Colours
True Colours Australian Chicken + Brown Rice Puppy
$34.95
$41.67Save up to $6.72
True Colours
True Colours Dog Food Fish And Brown Rice
$34.90
$51.77Save up to $16.87
$7.55/kg
True Colours
True Colours Dog Food Chicken And Brown Rice
$34.98
$45.47Save up to $10.49
$6.95/kg
True Colours
True Colours Fish And Brown Rice Adult Dry Dog Food
$51.77
True Colours
True Colours Australian Fish + Brown Rice Adult
$39.95
True Colours
True Colours Australian Lamb + Brown Rice Adult
$34.95
True Colours
True Colours Puppy Chicken And Brown Rice Dry Dog Food
$51.77
$8.83/kg
Subscription prices can save 2-15%
Some stores offer autoship discounts. These range between 2.5-15% off when you set up a repeat delivery.
About True Colours
True Colours is an Australian dog food brand producing dry kibble with brown rice as a core carbohydrate. The range includes three protein options — chicken, lamb, and fish — each paired with brown rice, plus a puppy variant. All recipes use Australian-sourced protein and are formulated for adult dogs, with the puppy line supporting growth and development.
True Colours keeps its ingredient approach straightforward. Each recipe centres on a single Australian protein source combined with brown rice for slow-release energy and digestive support. The simplicity is deliberate — no exotic proteins, no grain-free marketing, just honest recipes that do the job. Brown rice provides more fibre and nutrients than white rice or corn fillers commonly found in budget kibble, while the Australian sourcing keeps the supply chain short.
Australian dog owners choose True Colours when they want a reliable, locally made dry food without the premium price tag of boutique brands. The simple, recognisable ingredient lists appeal to owners who prefer transparency over marketing complexity.
True Colours products are widely available across Australian pet retailers. Poppy compares prices at 4 stores to find you the best deal.
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