LickiMat Classic Playdate is a textured silicone slow-feeder mat for dogs. Spread with wet food, peanut butter, yoghurt, or soft treats, it turns a regular snack into an extended licking session. The Playdate's grid pattern slows consumption while engaging a dog's senses — particularly useful during crate time, vet visits, grooming, or whenever you need your dog to settle.

The mat's raised texture channels spread food into pockets and grooves, encouraging methodical licking rather than gulping. This slower feeding pattern supports healthier digestion and gives dogs a focused outlet for natural licking behaviour. Licking releases calming endorphins, making the Playdate useful for anxiety-prone dogs or those that struggle to settle during thunderstorms, fireworks, or separation. The silicone surface is easy to load and dishwasher safe for straightforward clean-up between uses.

Owners reach for the Playdate when they need a reliable way to keep a dog settled without relying on chews or toys that get demolished in minutes. The flat format is easy to prepare ahead of time, and the soft silicone cleans up quickly whether you run it through the dishwasher or rinse it by hand.