Air-dried beef treats made in Australia for dogs of all breeds and ages. Prime100's SPD Prime Cut Beef Treats follow the same single-protein philosophy as the brand's main rolls — real Australian beef, no artificial colours, flavours, or additives. A clean-label treat for dogs whose diet needs to stay uncomplicated.

Each treat is made from Australian beef with no added preservatives or artificial ingredients. As part of the SPD (Single Protein Diet) line, they're formulated to complement the beef and carrot rolls within an elimination feeding programme — useful when you need to track exactly what your dog is eating. Air-dried rather than heavily processed, they retain more of the natural meat texture. All ingredients are sourced and produced locally.

Dogs on elimination diets or with known food sensitivities are the obvious audience, but plenty of owners use these as everyday rewards simply because the ingredient list is short. Australian-made, single-protein, no filler — that combination is harder to find in the treat category than it should be.